We are experts in iterative marketing and can help you strive for constant improvement to gain the best results possible.
Iterative marketing is a structured practice for planning, executing and optimising marketing.
Being independent from any platform, it instead provides a set of tools and techniques for applying continuous improvement to any marketing activity.
Your company, your brand, your website, are living, breathing 'things'. They should be constantly growing, adapting and improving.
Steven Parry
Technical Director
We are experts in iterative marketing and can help you strive for constant improvement to gain the best results possible.
Iterative marketing allows businesses to make continuous improvements to help to ensure they are building on any past success, capitalising on any future changes and efficiently limiting the risk on the untested.
Our iteration services include the following:
Provide continual improvement
Through regular testing and check ups throughout any on-going projects we are able to see what is and what isn’t working during and after development enabling us to make any changes to achieve better results
Increase customer satisfaction
Through continual testing with the potential consumer itself we will be able to gauge customer reaction and alter accordingly to fit the requirements of the the target demographic to ensure customer satisfaction.
Identify areas of improvement
We will be able to identify any potential issues throughout the development process and prevent the same issues from repeating itself to improve productivity.
Utilise valuable feedback
Throughout every phase from start to finish we can gather valuable feedback in order to allow us to make modifications and ensure better results.
Increase return on investment
Through analysation at every phase, benefits are realised early so we can improve and repeat what works to keep a head of the competition and receive a high return on investment.
The advancement in technology and digital marketing has resulted in the increase of competition for all business’ across all sectors which is why now more than ever iteration has become crucial to ensure online success.
Nuttersons iteration services include the following:
Establishing requirements
We will initially conduct a business analysis in order to gain important information on the target audience in order to meet their requirements.
Developing
Through the development stage we will evaluate how well it meets customer expectations in order to make any necessary changes and improvements.
Editing and user testing
We will go through a series of testing procedures to identify, locate and rectify any areas of improvement.
Evaluating
We will conduct a thorough evaluation of development which allows us to examine the progress of the project and establish what changes needed to be made in order for it to meet its goals.
Starting again
We will begin the process again to ensure we are continuously making constant improvements in order to develop a product / service which meets your ultimate goals.
With all new photographs, our website now stands out from the competition and most importantly customers are more engaging on social media due to the variety of visual assets!
Step
01
Establishing
Step
02
Developing
Step
03
Editing
Step
04
Evaluating
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